A breath of fresh app
The Challenge
Alvio's innovative approach to treating children's respiratory issues was an exciting opportunity to build a digital experience that is not only delightful but has a big positive impact. Initially developed and designed at R/GA Ventures, its device and game allows kids to practice inhaling and exhaling and exercise their lungs while playing, controlling the avatar with their breathing. To complete the process, it needed to address a whole mix of additional issues, from various types of users (kids, parents, doctors), the game's reaction to the input from the device, ergonomics (using the device and tablet together), combining medical requirements with gamification, and more.
What we did
Product Design
Mobile Development
UI Design
UX Design
Client Website
The Solution
Through understanding the issues and concerns our users have with the subject, we designed and built a visual and verbal language that would alleviate as much worry as possible and put the child at ease as he or she starts playing, without losing any of the critical medical content that needed to be conveyed. With a fun onboarding process and good use of micro-copy, interactions, and animations, we were able to transform the initial concept into a functioning, playful and effective digital experience that can truly help children.