The Solution
By conducting extensive user testing on different UX solutions, we were able to find a simple and effective experience, engaging the user to pinpoint the level of treatment and enable the app to learn the patient's specific migraine pattern and lead to better results. Building on that, we design a full graphic system and a brand positioning that captures Theranica's essence as a worry-free migraine solution. The development included everything from initial connection to the new device, all the way to completing all treatment cycles, back-end doctor monitoring, and replenishment.